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LOVERS & FIGHTERS

Honoring the fighting spirit inside all of us.

10.28.19

EFF PERFECTION. BE PRESENT, HAVE FUN, BE YOU

10.03.19

YOU CAN'T HALF ASS ANYTHING

09.14.19

CREATE YOUR OWN DEFINITION OF SUCCESS

Brian Weller, a trainer & co-owner of Barry’s Bootcamp, is a LOVER and a FIGHTER that believes hard work is the baseline for everything and that life should be balanced and fun. So while he’s kicking your ass in class, you’re having a good time doing it. Read about our badass fam friend in this week’s Worth the Fight spotlight.

08.07.19

ALY RAISMAN X YORK COLLAB

A little more than a year ago we were introduced to Aly Raisman through a mutual friend. Beyond mutual respect for one another, we learned quickly that we shared a passion and commitment towards personal growth, understanding that anything worth having in this world will require dedication, hard work, and resilience.

08.01.19

ALL INCLUSIVE: BADASS KICKS FOR ALL

As crazy as this may sound, turns out we are the first brand in the performance footwear industry that makes, sells and markets truly unisex products. But what the hell does that mean and why should you care?

07.31.19

TIME TO REPLACE YOUR KICKS?

Your workout is only as good as the sneakers you’re wearing. All sneakers have a lifespan – each step breaks down the cushioning in the midsole foam which is essential for absorbing impact. Because of this we recommend that you replace your fav sneakers using the following industry guidelines...

07.25.19

I FIGHT FOR TRUTH. I FIGHT FOR LOVE.

One of the first things you feel when you meet Edwardo ‘Edwin’ Frias is his positivity. A gym owner, trainer, USA boxing coach, yogi, meditator, artist, and self-described 'spiritual samurai,' he’s committed to supporting people in moving and feeling their best and invites them to unleash their inner warrior.

07.12.19

DON'T GIVE UP WHAT YOU LOVE FOR ANYONE, EVER

Kelly Whittaker is YORK family and the definition of a fighter. A 2013 Boston Marathon bombing survivor, she worked through that pain with the support of the Boston community she loves so much and is stronger than ever. That’s what we call #bostonstrong.

07.05.19

I FIGHT FOR EACH DAY

06.15.19

FIGHT TO STAY TRUE TO YOURSELF