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LOVERS & FIGHTERS

Honoring the fighting spirit inside all of us.

09.20.18

IT'S THE JOURNEY, NOT THE DESTINATION

Jo Zoino believes it's the journey, not the destination that we need to pay attention to in life. With a background in boxing & Muay Thai, he understands the importance of the mind-body connection, and this zen-like philosophy extends into his appreciation of the simple things: a good cup of coffee, a book, and a sunny day.

08.13.18

GRACE & GRIT: BETWEEN TWO WORLDS

07.20.18

DON'T BS YOURSELF OR ANYONE ELSE

There’s a reason why Barry’s Bootcamp trainers Kelly Whittaker and Brian Weller have a cult-like following in the Boston fitness community – they have an infectious energy that makes it hard not to smile while you’re sweating your ass off. These two hardworking hustlers talk about fitness, what they do to reset, and what they’re into these days in this week’s Lovers & Fighters blog post…

05.11.18

YOUR BRAIN CAN ONLY TAKE SO MUCH

The biggest thing that I do to help achieve my goals is to only stress about the things that are worth it. You've only got so much capacity to deal with everything that life throws at you, so to freak out about everything that goes wrong is pretty unproductive.”

-- Russell Clarke, 3rd degree Black Belt in Karate studying at Boston's Berklee College of Music and YORK Athletics muse

04.22.18

4 REASONS EVERY ATHLETE SHOULD MEDITATE

04.06.18

DON'T CALL HER LUCKY - CALL HER A FIGHTER

Don’t call her lucky. Call her a fighter, because that’s who we all are. We fight for hope because hope is nearly unshakeable. Hope is deep and we must have hope in our world, country, community, and our lives. We will fight -- together.

03.25.18

CELEBRATING THE POWER OF THE HUMAN SPIRIT

Our inspiration for the SS18 season was all about celebrating the simple beauty of the natural world and the power of the human spirit. We dig a little deeper and share the inspiration and creative direction for our product design and brand campaign photoshoot at the Roger Williams Botanical Garden in this week’s blog post…

03.16.18

CONFRONTING A LIFE CHANGING SITUATION & WINNING

5 years ago, Caitlin Connor was riding on the back of her husband’s motorcycle when they were t-boned by a car. She absorbed most of the impact with her leg. In the emergency room, a nurse delivered the next curveball: Caitlin was pregnant. Knowing the stress her body was under would have a harmful effect on her baby, a difficult decision had to be made. After six reconstructive surgeries, Caitlin made the final call to amputate her leg.

02.21.18

BLACK REFLECTIVE EDITION: BUILT FOR THE 5AM HUSTLE

The Black Reflective Edition, designed for early risers, the 5AM hustlers that cherish those precious morning hours as much as we do. We applied a ‘hi-vis’ reflective treatment to the back mesh, as well as the words ‘LOVE’ and ‘FIGHT’ on the heel pull-tabs, because anything worth having in this world is worth a fight.

01.26.18

FIGHTER FUEL: INCORPORATING MORE PLANTS FOR OPTIMAL PERFORMANCE |PHYSICAL|